Clarity, direction & a strategic plan

Develop a strategic approach to growing your product business

“Focus your efforts in the areas where you will gain the most momentum, and remember why you started your business in the first place”

You started your business to share your passion with the world, whilst having the flexibility of being your own boss. You are building a lifestyle business, so you can prioritise your life, as well as your business.

But running a product business can feel relentless. With so many moving parts and all the decisions to make, it can be difficult to know what to focus on. Sometimes it feels like your life is supporting your business, rather than the other way round, leaving you exhausted and overwhelmed.

You have achieved so much to get this far and now you need some help, but who or what kind of help? How do you know what to prioritise when spinning so many plates?

If you feel like this, you are not alone! When your business gets to this point, it’s time to take a step back from the day to day and get strategic and let my 18 years in corporate retail help you.

How I can help you

Through Strategic Mapping, Trade & Planning and Performance Review you will gain the clarity and direction to grow your business with greater ease. Together we focus your efforts in the areas where you will gain the most momentum, and remember why you started your business in the first place.

Strategic Mapping

Trade & Planning

Performance Review

“There’s a scene in Frozen where there’s a blizzard and suddenly the noise, the chaos, the wind stops, and the character knows where she needs to walk on to. That’s what Lucy does. She calms the noise around you and assists you in finding a confident direction forward.”

Gemma Metcalfe-Beckers, Founder of Mutha.Hood

After 18 years in corporate retail, helping large companies grow through robust strategies, my focus has shifted to smaller passion-led and lifestyle businesses.

My mission is to help small business owners gain the clarity and direction to deliver their vision with greater ease, to get excited about what the future holds and to enjoy the journey.

Now, I am a strategic partner to small product businesses, supporting their growth and integrating some of the foundational frameworks that may not be in place…yet.