Hi, I’m Lucy…

I have 20 years experience working in retail, from large corporate retailers to small product businesses, supporting their growth through robust strategies and maximising sales & profitability. Brands I have worked with include Debenhams, Jack & Jones, Burton, Craghoppers, Dare2B, Tog24, The Baird Group, BHS Lighting, Mutha Hood, Glosters Pottery, Olive & Frank, Great House Farm Stores, Rumsey’s Chocolates, Draenog Designs & Ladybird Plantcare.

Now my mission is to help female founders gain the clarity, direction and financial security they need to deliver their vision. To get excited about what the future holds and to enjoy the journey. I help you find a better way of working, to bring more ease into your life whilst growing your business in a way you desire.

I can’t recommend Lucy highly enough. Her strategic approach will give you the tools, structure, and focus you need to build your business with purpose.

She has helped me to step back and have total clarity on where I’m going and the steps I need to take to reach my goals.

Chloe Torpey, Founder of Olive & Frank

Driven by purpose…

I am now supporting small businesses that are driven by passion, are conscious about the impact they have on the world and prioritise balance. Helping them to grow a business they love with greater ease. Developing strategies that support their business growth, as well as their lifestyle. 

I couldn’t be without Lucy. She is the lighthouse of the business and ensures we remain having a clear strategy and focus.

It’s easy, when you spin all of the plates, to find yourself frequently in the blind panic of the juggle. Lucy pulls you out of the day to day detail and helps you to view the business structure, pressure points, strategy and current needs with clarity. She then helps you to build solutions and timeline those solutions realistically.

Gemma Metcalfe-Beckers, Founder of Mutha.Hood

How I can help you

As a Strategic Partner to Shopify brand founders, I support them to overcome overwhelm and grow sales and profit with clarity and confidence. I equip you with the same commercial structure used by major retailers, reimagined for small, value-led brands. It’s strategy that actually works in real life.

The Clarity Catalyst

The Retail Roadmap

Shopify Data Discovery

Get Started...

If you have any questions about my services, or would like to have a chat to learn more about how I can support you and your business, I would love for you to book a free discovery call with me.

Or, if you would prefer, drop me an email at lucy@lucyhorden.com